Have you ever wondered what it’s like to be an indie developer? Spoiler alert: it’s difficult. The average income of an indie developer is under $12,000/year and we as consumers aren’t helping. Most of us have become accustomed to only purchasing indie games in a bundle or when they’re on sale, lowering the profit that the developer receives.
If you follow indie developers then you know that money isn’t their drive to make games, they want to share a piece of themselves with you. However, for some, this is their main source of income and it’s really tough to live and make great games on a $12,000/year salary. That’s why this 4th of July, for the indie community, it’s not Independence Day it’s Indiependence day.
Dan Adelman, former strategist for Nintendo turned indie business consultant, has recently launched the indiependenceday.org website. It’s a platform where indie developers can sell their games and where consumers can get information about supporting their favorite developers. On the website you can learn more about all of the participating developers, and gain insight on supporting them collectively for the long-term.
I encourage you to visit the website and show your support for your favorite developer, or better, find a new favorite!